Players face five putts at increasing distances on a sloped green, culminating in a bonus Money Ball putt worth 5 points. Perfect accuracy can earn a maximum score of 15 points. The MoneyPuck(40ft) is worth 5 points. Shots 1-2 (15ft) are worth 2 points or Shots 3-4 (30ft) are worth 3 points.
The top 10 finishers from the 2025 Fanatics Games are expected to compete once again, including Tom Brady, the inaugural winner, last year’s runner-up, UFC fighter Justin Gaethje, and reigning “fan champion” Matt Dennish. The 2026 Fanatics Games will once again feature fans competing alongside elite athletes under the same scoring system and format. Fanatics has announced the return of Fanatics Games at Fanatics Fest 2026, bringing back its high-stakes, cross-sport competition where everyday fans go head-to-head with some of the biggest names in sports for a $1 million grand prize when the world’s #1 sports fan festival returns to the Javits Center in New Fanatics Casino Games York City from July 16–19, 2026. A perfect performance delivers the maximum score of 15 points.
The first wave of the deal closed in August 2023 in eight U.S. states and started the brand transition from PointsBet to Fanatics Sportsbook. In April 2022, Fanatics announced a $1.5 billion fundraising round, followed by another $700 million in December 2022, which was reported to value the company at $31 billion. As part of the acquisition, approximately 350 Topps employees joined Fanatics Collectibles. A month later, Fanatics Collectibles, the company’s trading cards and collectibles division, raised $350 million in a Series A round, giving the company a $10.4 billion valuation. Later that year, Candy Digital secured a $100 million financing round, valuing the company at $1.5 billion.
Clutch Kick Challenge
A panel of judges scores each performance, with the final score determined by the average of three judges. This challenge isn’t about athletic performance, it’s about creating a moment. The challenge concludes with a bonus Money Ball shot worth 5 points.
What are the prizes?
The inaugural Fanatics Events was organized in partnership with IMG as part of WrestleMania XL and included programming with athletes, entertainers, and internet creators. The platform allows users to trade on the outcome of real-world events, including sports results, political decisions, economics indicators, and cultural events. In December 2025, Fanatics Betting & Gaming partnered with OpenBet, a betting technology provider, to implement geolocation, fraud prevention, anti-money laundering (AML), and responsible gaming tools on its sportsbook platform. The division launched a standalone online casino service, Fanatics Casino, in May 2025. Following its 2024 acquisition of PointsBet, Fanatics announced that its Fanatics Sportsbook would be available to approximately 95% of the addressable online sports bettor market in the U.S.
fanatics games returns.
In 1998, Rubin created an apparel and logistics company, Global Sports Incorporated, which would later turn into GSI Commerce, a multibillion-dollar e-commerce company. They initially started with a brick-and-mortar store in Orange Park Mall in 1995, focusing on local team merchandise, particularly Jacksonville Jaguars apparel. After a licensing deal signed with FIFA, Fanatics will become the exclusive licensor of collectible cards, stickers, and card games for the World Cup and other FIFA events.
Global sports platform (2021–present)
- After a licensing deal signed with FIFA, Fanatics will become the exclusive licensor of collectible cards, stickers, and card games for the World Cup and other FIFA events.
- Using the new funds, Fanatics purchased assets from Vetta Brands, including leading collegiate headwear producer Top of the World.
- The scoring will also be out of 10 instead of 100 this year, and the entire event will be available for fans to watch (youtube.com/fanatics/live) if they can’t attend, with talent such as Noah Eagle, Matthew Berry, Maria Taylor and Chiney Ogwumike.
- Every strike on the first five pitches earns 2 points, while the Money Ball strike is worth 5 points.
Show us who you are by submitting a 2-3 minute video that captures your spirit, your competitive edge, and your connection to your team and sport. In November 2025, Fanatics announced a 10-year partnership with OBB Media as the producer and content partner of Fanatics Fest. Fanatics Events co-hosts WWE World, an interactive fan experience, which was most recently held at the Las Vegas Convention Center as part of WrestleMania 41 in April 2025.
Kaprizov has goal, assist, Wild defeat Mammoth for third straight win
Fanatics Sports & Casino brings the full Fanatics gaming and prediction markets experience together in one place. As the weekend came to a close, Rubin thanked the fans for helping make the event another success. For his runner-up finish, Beal drove away in a 2025 Ferrari 12Cilindri, while Brady finished behind him and earned a 2022 Topps Dynasty UEFA Champions League Lionel Messi Patch Autograph card, serial-numbered 10/10. When asked what it was like defeating Tom Brady in one of the events, Beal delivered one of the weekend’s most memorable lines. Beating Tom Brady and all the other athletes,” said Bieber in a video message to the fans in attendance at the closing ceremony.
The company later expanded into e-commerce and was eventually acquired by Michael Rubin’s GSI Commerce, which later became Fanatics, Inc. Dive in with new Player Pages and Stats experiences that incorporate EDGE Advanced Stats; "How to Watch" to help navigate your tune-in choices; Live Activities/Live Updates to set-and-forget for as many teams as you want, plus a whole lot more. "And for us, the focus on that was this is a sporting event that people should want to watch. This is something that’s exciting, and it’s something that, honestly, it’s like a golf tournament. You’re not able to be at all 18 holes at once, so it become a much better TV or streaming experience." The scoring will also be out of 10 instead of 100 this year, and the entire event will be available for fans to watch (youtube.com/fanatics/live) if they can’t attend, with talent such as Noah Eagle, Matthew Berry, Maria Taylor and Chiney Ogwumike.
Also in August 2025, Fanatics Advertising, the company’s advertising division, was launched. Following player complaints, MLB and Nike announced adjustments to the uniforms, including enlarged lettering and full pant customization starting in the 2025 season. In December 2021, Fanatics acquired Topps, a licensed trading card company founded in 1938. In April 2017, Fanatics bought sportswear and merchandise manufacturer and MLB uniform provider Majestic Athletic from VF Corporation in an effort to add to the company’s growing vertical manufacturing capabilities.
Fanatics’ Betting and Gaming CEO Matt King discusses the company’s newly launched all-in-one app, which combines sports betting, casino, and prediction markets. Each participant will compete in eight challenges for a maximum of 100 points available for each. Each challenge will be overseen by a Fanatics Games official referee who will handle scoring and enforce rules. Participants will move through the challenges in pairs similar to golf but always compete individually.
When and where will the Fanatics Games take place?
Early putts are worth 2 points each, longer putts are worth 3 points each, and a flawless round can produce a perfect score of 15 points. A perfect pitching performance results in the maximum 15-point score. Knock down shots from around the arc and chase the perfect score. Watch the Fanatics social media channels for further information on the Fanatics Games. Submit the video via the Fanatics app or on any Fanatics social media channel with the hashtag #FanaticsGames to be given consideration for one of 50 available participant spots. Other competitions will include golf shot accuracy and soccer goal scoring.